The art of storytelling
Combined data and story effectively to turn content into a tool that delivered messages, motivated action, and made insight impactful.
Every piece of work we do protects the Qualtrics brand, fortifying their identity and messages.
An extension of the team
Industry, product, and content marketing, as well as the customer reference team and XM Institute, rely on Burns for an array of written and designed content.
The experience economy is in full swing: People are willing to pay more for products and services that deliver positive experiences, and companies that thrive in this area see higher growth and profits. Qualtrics provides the technology and expertise that enable organizations to improve their customer, employee, product, and brand experiences.
Key to the Qualtrics’ experience is delivering research, insight, and best practices to customers, prospects, and the industry at large. As the world rapidly changed around us, creating new market dynamics and altering consumer sentiment, Burns helped Qualtrics stay true to their brand by ramping up content development to empower people to adapt and pivot.